2024-04-25 |
CMO Aude Gandon reveals the secret recipe for transforming Nestlé into a digital marketing powerhouse |
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2024-04-16 |
The Durable Growth Center: Drive and measure results without third-party cookies |
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2024-04-16 |
Lean into AI to engage and convert customers across the funnel |
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2024-04-10 |
5 key questions to ask your media agency |
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2024-04-05 |
An agency leader’s advice on how to prepare for the cookieless present |
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2024-03-28 |
12 learnings from Google’s own media experts for 2024 |
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2024-03-28 |
How fandom’s evolution on YouTube is reshaping marketing |
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2023-09-06 |
Unifying your marketing data to find your best customers with Google Cloud |
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2023-09-06 |
Making the most of your data with Google Cloud |
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2023-09-06 |
Holiday Shopping Insights: How to multiply your peak days this season-hog test |
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2023-08-17 |
How AI helps video marketers move at the speed of culture |
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2023-08-11 |
‘The world as a canvas’: Meet the brands reinventing experiences with AR |
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2023-08-11 |
House of Greenland Test Headline Goes Here |
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2023-08-04 |
The AI Handbook: Resources and tools for marketers |
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2023-07-27 |
3 ways to shift your marketing strategy to adapt to the consumer journey |
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2023-07-27 |
Multiply your customer connections with Google AI |
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2023-07-25 |
A measurement formula for modern brand marketers |
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2023-07-21 |
Holiday Shopping Insights: Connect early with deliberate shoppers |
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2023-07-21 |
Holiday Shopping Insights: How to multiply your peak days this season |
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2023-07-19 |
4 trends in video culture that signal bigger shifts |
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2023-07-13 |
How brands are striving to reduce their carbon footprints, one ad campaign at a time |
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2023-07-08 |
Which YouTube strategies work best? Three agency leaders share insights |
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2023-07-08 |
4 ways to move forward with confidence in a privacy-first world |
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2023-06-29 |
Why marketers must be bold, creative, and curious about AI |
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2023-06-27 |
The AI revolution means marketers can get back to marketing |
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2023-06-20 |
Research-backed ways to increase the impact of LGBTQ representation in ads |
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2023-06-20 |
3 compelling use cases for AI, according to creative leads |
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2023-06-14 |
25 trailblazers weigh in on the future of creativity in advertising |
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2023-06-14 |
Best of YouTube Works Awards: 4 ways brands made video their creative canvas |
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2023-06-07 |
‘Back to the future’: The old marketing feature that will drive new marketing success |
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2023-06-06 |
Does your marketing have the essentials to succeed with AI? |
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2023-06-06 |
How Google AI levels the playing field for businesses of all sizes |
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2023-06-01 |
Reaching Gen Z during back to school: 3 lessons to learn from Grammarly |
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2023-05-19 |
Measure customer interactions accurately |
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2023-05-19 |
Driving growth in a changing privacy landscape: The digital marketing playbook |
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2023-05-19 |
Activate insights to drive growth |
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2023-05-19 |
Build more meaningful customer relationships |
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2023-05-16 |
3 truths behind why the world watches YouTube |
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2023-05-16 |
Your marketing, multiplied by Google AI |
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2023-05-11 |
Managing creativity and AI |
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2023-05-05 |
How Google’s own media team handled its upgrade to Google Analytics 4 |
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2023-05-04 |
How AI is changing Search ads |
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2023-05-04 |
How 4 brands consolidated their media buys to increase ad effectiveness and boost reach |
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2023-04-30 |
How marketers are tapping their apps to supercharge business growth |
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2023-04-21 |
3 sustainability marketing pitfalls — and how to turn them into wins |
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2023-04-21 |
Preparing your business for the future of cybersecurity with Katie Couric and Jen Easterly |
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2023-04-16 |
Success across screens: How 3 brands drove results using multiple YouTube formats |
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2023-04-16 |
How happiness will impact your business with Katie Couric and Dr. Laurie Santos |
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2023-04-06 |
Cyber-risk management for your business with Katie Couric and Royal Hansen |
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2023-04-06 |
What the impact of AI means for businesses with Katie Couric and James Manyika |
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2023-03-30 |
How AI is helping marketers |
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2023-03-30 |
Your 2023 guide to driving profitability and reaching new customers with Google |
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2023-03-30 |
Stand out online to maximize your profits |
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2023-03-30 |
Expand omnichannel sales |
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2023-03-30 |
Capture brand awareness and consideration during moments of discovery |
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2023-03-30 |
Engage shoppers throughout holiday peaks |
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2023-03-30 |
Reach cautious customers who have a new set of values |
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2023-03-30 |
Does your privacy approach meet today’s customer expectations? |
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2023-03-24 |
The future of retail: Global trends shaping the next 5 years |
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2023-03-14 |
Secrets behind 3 of the most-watched YouTube ads |
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2023-03-08 |
How 3 often overlooked best practices can supercharge your creative |
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2023-03-07 |
How YouTube builds equity into its products and policies |
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2023-03-03 |
Reimagine audiences and creative |
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2023-03-03 |
Rethink budget and bidding |
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2023-03-03 |
The value of AI |
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2023-03-03 |
How agencies are multiplying their impact and expertise with AI-powered solutions |
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2023-03-03 |
Surface insights |
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2023-03-03 |
Optimize AI |
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2023-03-03 |
Multiply expertise |
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2023-03-03 |
How Wyndham’s CMO and CFO joined forces to stay budget agile |
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2023-02-24 |
Top retailers use AI-powered campaigns to engage their most valuable customers. Here are 4 steps they follow |
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2023-02-16 |
3 ways to multiply business results with Google AI-powered solutions and strategies |
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2023-02-16 |
Why durable solutions are needed to build the future of audiences |
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2023-02-16 |
A data-privacy team can support your privacy transformation. Here’s how |
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2023-02-09 |
How to create a privacy strategy that builds brand trust |
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2023-02-08 |
Customers want control over their data — and won’t hesitate to switch brands to get it |
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2023-02-05 |
Global Insights Briefing: Holiday takeaways for marketers |
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2023-02-03 |
How conversion modeling helps you measure what matters |
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2023-01-21 |
Revising priorities |
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2023-01-21 |
Aid and allyship |
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2023-01-21 |
Value, reevaluated |
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2023-01-21 |
From solar panels to spa days, see how 2022’s top searches set the stage for 2023 |
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2023-01-21 |
Search insights to help marketers respond in 2023 |
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2023-01-05 |
Sheba and AMV BBDO continue to deliver on sustainability while reaching new customers |
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2022-12-25 |
Nestlé’s CMO shares her strategy for accelerating digital transformation at scale |
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2022-12-15 |
How the company behind Dunkin’, Arby’s, and Sonic reaches people wherever they are |
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2022-12-15 |
Giving Gen Z ‘new nostalgia’ for a beloved heritage brand on YouTube |
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2022-12-08 |
What 2022 holiday shopping trends and insights mean for marketers in 2023 |
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2022-12-08 |
How to keep businesses growing in uncertain times |
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2022-12-08 |
What marketers can learn from the most powerful YouTube trends of 2022 |
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2022-12-06 |
How 3 brands used YouTube to extend their reach during tentpole moments |
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2022-12-06 |
How increasing agility and driving growth now can help CPG brands prepare for the future |
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2022-12-01 |
Global Insights Briefing: Early holiday deal seeking |
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2022-12-01 |
3 leading brands doing the tried-and-new |
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2022-11-18 |
3 things brands should know about the way people shop today |
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2022-11-12 |
4 industry leaders on what’s next for creativity |
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2022-11-09 |
How Bayer used machine learning to predict cold and flu trends |
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2022-11-09 |
How to create a marketing measurement plan built for the future |
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2022-11-05 |
How to maximize a full-funnel media strategy with measurement |
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2022-11-05 |
Now is the time to embrace creativity |
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